Certification, standards, and best practices

Scroll down for posts that have been tagged with “cer­ti­fic­a­tion and stand­ards and best prac­tices” as they relate to travel & tour­ism des­tin­a­tions and industry stakeholders.

Cer­ti­fic­a­tion, stand­ards, and best prac­tices in travel & tour­ism play a cru­cial role in ensur­ing sus­tain­able and respons­ible prac­tices with­in the industry. In an era where trav­el­lers are increas­ingly con­scious of their envir­on­ment­al and social impact, organ­isa­tions that pri­or­it­ise cer­ti­fic­a­tions and adhere to industry stand­ards can poten­tially gain a com­pet­it­ive edge.

Cer­ti­fic­a­tion serves as a val­id­a­tion of an organ­isa­tion’s com­mit­ment to sus­tain­able prac­tices. By obtain­ing cer­ti­fic­a­tions from reput­able organ­isa­tions, tour­ism busi­nesses can demon­strate their com­pli­ance with rig­or­ous sus­tain­ab­il­ity cri­ter­ia; a wide range of factors, includ­ing energy effi­ciency, waste man­age­ment, com­munity engage­ment, and biod­iversity con­ser­va­tion. Not only does cer­ti­fic­a­tion poten­tially enhance an organ­isa­tion’s repu­ta­tion and cred­ib­il­ity in the industry, but it can also help attract trav­el­lers who seek out sus­tain­able tour­ism options.

Industry stand­ards act as guidelines that estab­lish uni­form cri­ter­ia for sus­tain­able tour­ism prac­tices. These stand­ards are typ­ic­ally developed by recog­nised organ­isa­tions, such as the Inter­na­tion­al Organ­iz­a­tion for Stand­ard­iz­a­tion (ISO), or loc­al or region­al tour­ism boards. Stand­ards cov­er diverse areas, includ­ing envir­on­ment­al man­age­ment, social respons­ib­il­ity, cul­tur­al pre­ser­va­tion, and vis­it­or safety. By align­ing with these stand­ards, tour­ism busi­nesses can enhance their oper­a­tion­al effi­ciency, mit­ig­ate risks, and con­trib­ute to the over­all sus­tain­ab­il­ity of the industry.

Best prac­tices in tour­ism refer to the exem­plary meth­ods and approaches that have proven suc­cess­ful in achiev­ing sus­tain­ab­il­ity and oth­er goals. These prac­tices often emerge from the col­lect­ive wis­dom and exper­i­ence of industry lead­ers, experts, and research find­ings. Imple­ment­ing best prac­tices allows organ­isa­tions to optim­ise their resource util­isa­tion, reduce waste, and foster pos­it­ive social and eco­nom­ic out­comes with loc­al com­munit­ies. Shar­ing these prac­tices with­in the tour­ism industry pro­motes know­ledge exchange and encour­ages con­tinu­ous improvement.

In con­clu­sion, cer­ti­fic­a­tion, stand­ards, and best prac­tices in tour­ism are vital for fos­ter­ing sus­tain­able and respons­ible prac­tices with­in the industry. By obtain­ing cer­ti­fic­a­tions, adher­ing to industry stand­ards, and adopt­ing best prac­tices, organ­isa­tions can attract envir­on­ment­ally con­scious trav­el­lers, enhance their repu­ta­tion, and con­trib­ute to the pre­ser­va­tion of nat­ur­al and cul­tur­al her­it­age. Embra­cing these ini­ti­at­ives not only bene­fits indi­vidu­al busi­nesses but also con­trib­utes to the over­all sus­tain­ab­il­ity and growth of the tour­ism industry.

Tags are inform­al. The “Good Tour­ism” Blog tries not to get bogged down with tag­ging stand­ards and best prac­tices ;-) … So, if you dis­agree with the tags applied (or not applied) to a post, feel free to com­ment on it or any post you think has been incor­rectly or insuf­fi­ciently tagged. “GT” encour­ages good-faith debate and discussion.

For a sustainable Singapore, Green Destinations’ regional lead picks CRTS


For a sustainable Singapore, Green Destinations picks CRTS. Pic by Coleen Rivas (CC0) via Unsplash. "GT" added "GREEN Singapore". https://unsplash.com/photos/people-crossing-bridge-OZ2rS2zCjNo

Singapore’s private-sec­t­or tour­ism stake­hold­ers, from small- and medi­um-sized busi­nesses to glob­al brands, will increas­ingly pur­sue sus­tain­ab­il­ity cer­ti­fic­a­tion over the com­ing years, accord­ing to Kev­in Phun, founder of the Centre for Respons­ible Tour­ism Singa­pore (CRTS). Mr Phun is more bullish about the oppor­tun­it­ies for a sus­tain­able Singa­pore since Susan San­tos de Cárde­n­as, Green Des­tin­a­tions’ South­east Asia […]

Read More For a sustainable Singapore, Green Destinations’ regional lead picks CRTS

Why sustainability certification is a process or journey, not a destination

May 23, 2023

Is sustainability certification a journey rather than a destination? Singapore garden image by Paula Prekopova (CCO) via Unsplash. https://unsplash.com/photos/Mt9DbRm2KmA

Organ­isa­tions can reap bene­fits while pur­su­ing sus­tain­ab­il­ity cer­ti­fic­a­tion, which can extend far bey­ond the acquis­i­tion of the cer­ti­fic­ate itself, accord­ing to Kev­in Phun. We have often heard that: “Suc­cess is a jour­ney, not a des­tin­a­tion”.  The second part of the quote is: “The doing is often more import­ant than the out­come.” BrainyQuote attrib­utes these words […]

Read More Why sustainability certification is a process or journey, not a destination

55 ways tourism can be friendlier to the environment: An ‘Eco-Guide’


Picture collage of students at ASSET-H&C member institutions

“Good Tour­ism” Insight Part­ner ASSET‑H&C has pub­lished the free Eco-Guide for Hos­pit­al­ity Busi­nesses and Schools, which lays out 55 tips for redu­cing tour­is­m’s neg­at­ive effects on the envir­on­ment. Soph­ie Hart­man, Nguyễn Thị Thu Thảo, and Võ Thị Quế Chi describe the why, the how, and a few of the what in this “GT” Insight.  [Scroll […]

Read More 55 ways tourism can be friendlier to the environment: An ‘Eco-Guide’

A green way of life: Luang Prabang View, Laos


How to make a hotel green & responsible: Just do it!

Some may struggle with the costs of sus­tain­able prac­tices, but former Luang Pra­bang View Hotel Gen­er­al Man­ager John Wil­li­ams sees going green as a way of life … while sav­ing green­backs along the way.  This is the third Sus­tain­able Tour­ism Laos Show­case by “Good Tour­ism” Des­tin­a­tion Part­ner WeAre­Lao. Mr Wil­li­ams grew up in a rur­al town, where […]

Read More A green way of life: Luang Prabang View, Laos

Going local: Riverside Boutique Resort, Vang Vieng, Laos


A meal with a Vang Vieng view Riverside Boutique Resort, Vang Vieng, Laos

Sus­tain­able exper­i­ences reach into themed rooms at the River­side Boutique Resort in Vang Vieng, Laos while Gen­er­al Man­ager Math­ieu Thaer­on cuts con­sump­tion by rely­ing on com­mon sense and a clued-in staff. This is the second Sus­tain­able Tour­ism Laos Show­case by “Good Tour­ism” Des­tin­a­tion Part­ner WeAre­Lao. Today’s trav­el­lers demand sus­tain­ab­il­ity and authen­t­ic exper­i­ences. River­side deliv­ers both.  “The moment […]

Read More Going local: Riverside Boutique Resort, Vang Vieng, Laos

Engaged in green: Crowne Plaza Vientiane, Laos


Crowne Plaza Vientiane, subject of a Sustainable Tourism Laos Showcase by "Good Tourism" Partner We Are Lao.

The first Sus­tain­able Tour­ism Laos Show­case by “GT” Des­tin­a­tion Part­ner WeAre­Lao asks: “How does IHG imple­ment its strict Green Engage glob­al guidelines in Laos?”  “It’s hard work to get to where we want to go,” said Crowne Plaza Vien­tiane Gen­er­al Man­ager Pat­ria Puyat, “but it can be done.” “Sus­tain­ab­il­ity is the right thing to do,” Ms Puyat said. […]

Read More Engaged in green: Crowne Plaza Vientiane, Laos