Dare to share, not declare: Travel & tourism and the reality of climate change

February 23, 2020

share cloud image for Dare to share, not declare: Travel & tourism and the reality of climate change
"Good Tourism" Premier Partnership is for a leading brand in travel & tourism

Cli­mate change is real. It comes with costs. Cli­mate policy also comes with costs. The trick is to find a sens­ible balance. 

So said com­pas­sion­ate ration­al­ist Bjorn Lom­borg in a con­ver­sa­tion with former Deputy PM of Aus­tralia John Ander­son, which was pub­lished Fri­day on YouTube. 

Dr Lom­borg, who is Pres­id­ent of the Copen­ha­gen Con­sensus Cen­ter, poin­ted to the sad fact that the glob­al eco­nomy can­not afford to invest in all 169 sus­tain­able devel­op­ment tar­gets with­in the 17 United Nations sus­tain­able devel­op­ment goals (SDGs).

Yet among the SDGs there are tar­gets that offer sig­ni­fic­antly super­i­or value for money in terms of social, eco­nom­ic, and envir­on­ment­al returns on investment. 

Cli­mate-related car­bon tar­gets are not among them, unfor­tu­nately. For example, Dr Lom­borg says if Aus­tralia were to some­how be car­bon-neut­ral from today until the end of this cen­tury it would, assum­ing all oth­er con­di­tions were equal, barely reduce bush­fire risk on the continent. 

But even if it were a press­ing pri­or­ity to be car­bon-neut­ral, it is an extremely costly exer­cise giv­en cur­rent tech­no­logy. For example, New Zealand’s goal of becom­ing car­bon-neut­ral by 2050 will cost that coun­try 16% of nation­al GDP while deliv­er­ing a glob­al aver­age tem­per­at­ure reduc­tion of only four one-thou­sandths of a degree (0.004℃) by 2100, accord­ing to Lomborg. 

If Lom­borg and his Nobel laur­eate col­lab­or­at­ors are right, there are much more socially and envir­on­ment­ally bene­fi­cial things Aus­sies and Kiwis could be doing with their resources both at home and abroad than pur­sue carbon-neutrality. 

Giv­en that glob­ally we are all at dif­fer­ent stages of eco­nom­ic devel­op­ment and stand­ards of liv­ing, with vary­ing levels of unful­filled needs and wants, our finite resources would be bet­ter spent alle­vi­at­ing human suf­fer­ing through invest­ments in fam­ily plan­ning, health­care, and edu­ca­tion while free­ing up glob­al trade and development. 

Our travel & tour­ism industry is a very good con­trib­ut­or to many of the most bene­fi­cial sus­tain­able devel­op­ment tar­gets. There­fore, if Lom­borg & co is cor­rect, our industry would be much bet­ter off and more greatly appre­ci­ated if it con­tin­ued chip­ping away at mit­ig­a­tion and adapt­a­tion, evolving its own best prac­tices, and cheer­lead­ing for tech­no­lo­gic­al pro­gress, than by advoc­at­ing for “sys­tem change”. 

Tourism Declares Climate Change logo

Speak­ing of “sys­tem change”, if the 68 (at writ­ing) travel & tour­ism people and organ­isa­tions that have signed up to Tour­ism Declares Cli­mate Emer­gency sin­cerely believe that there is a cli­mate emer­gency — and that the industry in which they par­ti­cip­ate is a dis­pro­por­tion­ately large con­trib­ut­or to it — then they should imme­di­ately stop facil­it­at­ing all unne­ces­sary travel. 

Such an action would be com­men­sur­ate with their declar­a­tion of “emer­gency” under their sym­bol of a sink­ing suitcase! 

But, no. Bran­dish­ing their badges of buf­feted bag­gage, our bold band of declarers are cleverer than that. They have, Lom­borg-like, pri­or­it­ised the sur­viv­al of their own busi­nesses over the health of our shared plan­et. And their pro­gnos­is for the plan­et is that it will sur­vive their cus­tom­ers’ con­tin­ued travels whose plans will pro­ceed des­pite the risk of lug­gage lost to sur­ging sea! 

All harm­less fun aside, Tour­ism Declares’ stated intent to chip away at their green­house gas emis­sions and oth­er extern­al­it­ies — and be trans­par­ent about it — is admired and sup­por­ted by your cor­res­pond­ent, who offers “GT” as a shar­ing plat­form for every­one involved. 

The much more ser­i­ous point that needs to be made is in rela­tion to the fifth item in Tour­ism Declares’ declar­a­tion, which your cor­res­pond­ent feels is an uncon­scion­able abdic­a­tion of respons­ib­il­ity and a lack of con­sid­er­a­tion for fel­low tour­ism stake­hold­ers. That item calls not only for “sys­tem change”, whatever that means, but for “urgent reg­u­lat­ory action to accel­er­ate the trans­ition towards zero car­bon air travel”. 

Reg­u­la­tions imposed from on high are often blunt instru­ments at the best of times. Thus, call­ing for “urgent reg­u­lat­ory action” without being spe­cif­ic has the very real poten­tial to deal nasty trauma to not only air­lines, but also their sup­pli­ers, as well as the vis­it­or eco­nom­ies of avi­ation-depend­ent des­tin­a­tions, such as Aus­tralia, New Zea­l­and, Ice­land, the Phil­ip­pines, much of the Pacific … 

Hav­ing been thrown under the blame bus like this, it is no won­der air­lines have yet to sign up to the Tour­ism Declares initiative.

The declar­a­tion’s meek sub­mis­sion to “sys­tem change” — what does that mean!? — and unspe­cified reg­u­lat­ory author­ity is the fourth reas­on why “GT” will not sign up to Tour­ism Declares

Your correspondent’s pre­ferred strategy for deal­ing with cli­mate change would be for the travel & tour­ism industry to remain calm and col­lab­or­at­ive, pos­it­ive and prac­tic­al, com­munity-led and yield-driv­en, and to only seek gov­ern­ment inter­ven­tion with spe­cif­ic policy pro­pos­als in mind. 

And rather than dare you to declare, I dare you to share: How are you becom­ing more cli­mate-friendly? And how are you work­ing in part­ner­ship with all your stake­hold­ers, includ­ing air­lines, to do bet­ter each day?

“Good Tour­ism” Insights are freely offered, grate­fully received, and gen­er­ously shared. They are not a creed to sub­mit to nor to be bound by. 

And that’s good news.

[Updated July 9, 2022 to split long para­graphs into short­er paragraphs.]

Related posts

Follow comments on this post
Please notify me of

This site uses Akismet to reduce spam. Learn how your comment data is processed.