Certification, standards, and best practices

Scroll down for posts that have been tagged with “cer­ti­fic­a­tion and stand­ards and best prac­tices” as they relate to travel & tour­ism des­tin­a­tions and industry stakeholders.

Cer­ti­fic­a­tion, stand­ards, and best prac­tices in travel & tour­ism play a cru­cial role in ensur­ing sus­tain­able and respons­ible prac­tices with­in the industry. In an era where trav­el­lers are increas­ingly con­scious of their envir­on­ment­al and social impact, organ­isa­tions that pri­or­it­ise cer­ti­fic­a­tions and adhere to industry stand­ards can poten­tially gain a com­pet­it­ive edge.

Cer­ti­fic­a­tion serves as a val­id­a­tion of an organ­isa­tion’s com­mit­ment to sus­tain­able prac­tices. By obtain­ing cer­ti­fic­a­tions from reput­able organ­isa­tions, tour­ism busi­nesses can demon­strate their com­pli­ance with rig­or­ous sus­tain­ab­il­ity cri­ter­ia; a wide range of factors, includ­ing energy effi­ciency, waste man­age­ment, com­munity engage­ment, and biod­iversity con­ser­va­tion. Not only does cer­ti­fic­a­tion poten­tially enhance an organ­isa­tion’s repu­ta­tion and cred­ib­il­ity in the industry, but it can also help attract trav­el­lers who seek out sus­tain­able tour­ism options.

Industry stand­ards act as guidelines that estab­lish uni­form cri­ter­ia for sus­tain­able tour­ism prac­tices. These stand­ards are typ­ic­ally developed by recog­nised organ­isa­tions, such as the Inter­na­tion­al Organ­iz­a­tion for Stand­ard­iz­a­tion (ISO), or loc­al or region­al tour­ism boards. Stand­ards cov­er diverse areas, includ­ing envir­on­ment­al man­age­ment, social respons­ib­il­ity, cul­tur­al pre­ser­va­tion, and vis­it­or safety. By align­ing with these stand­ards, tour­ism busi­nesses can enhance their oper­a­tion­al effi­ciency, mit­ig­ate risks, and con­trib­ute to the over­all sus­tain­ab­il­ity of the industry.

Best prac­tices in tour­ism refer to the exem­plary meth­ods and approaches that have proven suc­cess­ful in achiev­ing sus­tain­ab­il­ity and oth­er goals. These prac­tices often emerge from the col­lect­ive wis­dom and exper­i­ence of industry lead­ers, experts, and research find­ings. Imple­ment­ing best prac­tices allows organ­isa­tions to optim­ise their resource util­isa­tion, reduce waste, and foster pos­it­ive social and eco­nom­ic out­comes with loc­al com­munit­ies. Shar­ing these prac­tices with­in the tour­ism industry pro­motes know­ledge exchange and encour­ages con­tinu­ous improvement.

In con­clu­sion, cer­ti­fic­a­tion, stand­ards, and best prac­tices in tour­ism are vital for fos­ter­ing sus­tain­able and respons­ible prac­tices with­in the industry. By obtain­ing cer­ti­fic­a­tions, adher­ing to industry stand­ards, and adopt­ing best prac­tices, organ­isa­tions can attract envir­on­ment­ally con­scious trav­el­lers, enhance their repu­ta­tion, and con­trib­ute to the pre­ser­va­tion of nat­ur­al and cul­tur­al her­it­age. Embra­cing these ini­ti­at­ives not only bene­fits indi­vidu­al busi­nesses but also con­trib­utes to the over­all sus­tain­ab­il­ity and growth of the tour­ism industry.

Tags are inform­al. The “Good Tour­ism” Blog tries not to get bogged down with tag­ging stand­ards and best prac­tices ;-) … So, if you dis­agree with the tags applied (or not applied) to a post, feel free to com­ment on it or any post you think has been incor­rectly or insuf­fi­ciently tagged. “GT” encour­ages good-faith debate and discussion.

Considering sustainable tourism certification? What to do first and what to look for

April 23, 2025

Considering sustainable tourism certification? What to do first and what to look for. Made with an image by Christophe from Pixabay. https://pixabay.com/illustrations/validation-positive-logo-1614001/

Some­times the first step is the hard­est. This applies as much to the daunt­ing task of obtain­ing sus­tain­able tour­ism cer­ti­fic­a­tion as any­thing else; espe­cially for micro and small busi­nesses that can­not afford to throw resources at a new depart­ment or employ­ee to man­age it.  Kev­in Phun offers his advice in this “Good Tour­ism” Insight. [You too […]

Read More Considering sustainable tourism certification? What to do first and what to look for

For a sustainable Singapore, Green Destinations’ regional lead picks CRTS


For a sustainable Singapore, Green Destinations picks CRTS. Pic by Coleen Rivas (CC0) via Unsplash. "GT" added "GREEN Singapore". https://unsplash.com/photos/people-crossing-bridge-OZ2rS2zCjNo

Singapore’s private-sec­t­or tour­ism stake­hold­ers, from small- and medi­um-sized busi­nesses to glob­al brands, will increas­ingly pur­sue sus­tain­ab­il­ity cer­ti­fic­a­tion over the com­ing years, accord­ing to Kev­in Phun, founder of the Centre for Respons­ible Tour­ism Singa­pore (CRTS). Mr Phun is more bullish about the oppor­tun­it­ies for a sus­tain­able Singa­pore since Susan San­tos de Cárde­n­as, Green Des­tin­a­tions’ South­east Asia […]

Read More For a sustainable Singapore, Green Destinations’ regional lead picks CRTS

Why sustainability certification is a process or journey, not a destination

May 23, 2023

Is sustainability certification a journey rather than a destination? Singapore garden image by Paula Prekopova (CCO) via Unsplash. https://unsplash.com/photos/Mt9DbRm2KmA

Organ­isa­tions can reap bene­fits while pur­su­ing sus­tain­ab­il­ity cer­ti­fic­a­tion, which can extend far bey­ond the acquis­i­tion of the cer­ti­fic­ate itself, accord­ing to Kev­in Phun. We have often heard that: “Suc­cess is a jour­ney, not a des­tin­a­tion”.  The second part of the quote is: “The doing is often more import­ant than the out­come.” BrainyQuote attrib­utes these words […]

Read More Why sustainability certification is a process or journey, not a destination

55 ways tourism can be friendlier to the environment: An ‘Eco-Guide’


Picture collage of students at ASSET-H&C member institutions

“Good Tour­ism” Insight Part­ner ASSET‑H&C has pub­lished the free Eco-Guide for Hos­pit­al­ity Busi­nesses and Schools, which lays out 55 tips for redu­cing tour­is­m’s neg­at­ive effects on the envir­on­ment. Soph­ie Hart­man, Nguyễn Thị Thu Thảo, and Võ Thị Quế Chi describe the why, the how, and a few of the what in this “GT” Insight.  [Scroll […]

Read More 55 ways tourism can be friendlier to the environment: An ‘Eco-Guide’

A green way of life: Luang Prabang View, Laos


How to make a hotel green & responsible: Just do it!

Some may struggle with the costs of sus­tain­able prac­tices, but former Luang Pra­bang View Hotel Gen­er­al Man­ager John Wil­li­ams sees going green as a way of life … while sav­ing green­backs along the way.  This is the third Sus­tain­able Tour­ism Laos Show­case by “Good Tour­ism” Des­tin­a­tion Part­ner WeAre­Lao. Mr Wil­li­ams grew up in a rur­al town, where […]

Read More A green way of life: Luang Prabang View, Laos

Going local: Riverside Boutique Resort, Vang Vieng, Laos


A meal with a Vang Vieng view Riverside Boutique Resort, Vang Vieng, Laos

Sus­tain­able exper­i­ences reach into themed rooms at the River­side Boutique Resort in Vang Vieng, Laos while Gen­er­al Man­ager Math­ieu Thaer­on cuts con­sump­tion by rely­ing on com­mon sense and a clued-in staff. This is the second Sus­tain­able Tour­ism Laos Show­case by “Good Tour­ism” Des­tin­a­tion Part­ner WeAre­Lao. Today’s trav­el­lers demand sus­tain­ab­il­ity and authen­t­ic exper­i­ences. River­side deliv­ers both.  “The moment […]

Read More Going local: Riverside Boutique Resort, Vang Vieng, Laos